INAUGURAL CANDIDATE DEBATES
I was responsible for the creation of a strategic communications plan to publicize the first inaugural Candidate Debates and facilitate a COVID-appropriate virtual debate for sponsored candidates for the At-Large Member of the State Board of Education Debate (one debate) as well as the At-Large Council Member Debates (three debates).
In one month, we developed a logo, branding, positioning and released an ad campaign for the Office of Campaign Finance Fair Elections Program Debates. This included social media posts, landing page, internal and external communication materials representing the OCF Debates brand, press releases, community engagement, media relations and paid media.
Branding; strategic planning; digital and traditional media advertising; virtual debate production; and management.